Here are 7 ways to drive traffic to your website:
- Write guest posts.
- Make Sure Your Site is Responsive.
- Implement Good Search Engine Optimization (SEO).
- Examine Your Analytics Data.
- Paid advertising.
- Get Active on Social Media.
- Promote content in relevant online communities.
1. Write guest posts:
In that same vein, writing guest posts can generate traffic to your site. Guest posting shows you’re active in your community, while also linking to your website — more on generating backlinks below.
2. Make Sure Your Site is Responsive:
Ever found yourself waiting thirty seconds for a web page to load? Me neither. If your site takes forever to load, your bounce rate will be sky high. Make sure that your pages are as technically optimized as possible, including image file sizes, page structure and the functionality of third-party plugins. The faster your site loads, the better.
3. Implement Good Search Engine Optimization (SEO)
On-page SEO can help your website rank higher in search engines and bring in more traffic. Some on-page SEO elements include page title, header, meta description, image alt-text, and the URL (plus more). Showing up in search engines will generate more traffic for your site.
4. Examine Your Analytics Data:
Google Analytics is one of the most popular digital analytics software. It is Google’s free web analytics service that allows you to analyze in-depth detail about the visitors on your website. It provides valuable insights that can help you to shape the success strategy of your business.
5. Paid advertising:
For most businesses, the most popular and effective paid advertising channels are Google Ads and social media ads such as Facebook.
6. Get Active on Social Media:
The importance of social media in your digital marketing strategy will vary dramatically based on the nature of your business. Although most people think of online content as articles, blog posts, and other text-based content, the social web is all about rich media. It refers to all kinds of content users can interact with, such as videos, audios, embedded apps, polls, and gifs. Besides rich media, visuals such as images, memes, and animations also further increase engagement on social media. All in all, if you want to quickly raise your social media following, provide users with as diverse content as you can.
7. Promote content in relevant online communities:
Relevant online communities are places where your target audience hangs out on the Web.
You can find these communities everywhere:
- Facebook groups;