Color psychology It is a field of study that analyzes how we perceive and behave in different colors, as well as the emotions that these tones create in us. The color has many readings depending on the context in question. White: Represents the pure and innocent, cleanliness, peace and virtue. In African and Eastern cultures
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In the XXI century we are no longer to do manual tasks, we are in the era of automation. With automation, we reduce the sensory and mental need of the human being in its development, thus allowing cost optimization. What tasks can be automated in a company? All those daily tasks that we face every
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A webinar is a conference, seminar or workshop in video format on a specialized topic. It is done through the internet and is typically shared in real time, although it can also be recorded in advance. You must allow the audience to participate, either to ask questions, comments or collaborate with the presenter. What is
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Have you seen how the stories on instagram have evolved? That is why today we bring you 5 apps to make incredible stories to have your instagram up to date Unfold: This application is available on Android and iOS. Unfold has more than 25 free templates to which you can add 90 more in your
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A quality graphic design must convey feelings of coherence, balance and personality, and this is possible by combining elements that are generally not taken into account but are forming a solid professional design. The most important thing is to keep in mind that a professional graphic designer knows exactly what is the correct typeface that
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The guidelines of the brand is a form of communication with users, it is your form and how your followers and subscribers see you. The brand guidelines may contain sections such as: Mission, Vision, values, personality, tone, the objectives of your brand, among others. Consistency It is important that your brand is recognized and trusted.
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Omnichannel refers to the multichannel sales approach that provides the customer with an integrated shopping experience. The customer can be shopping online from a desktop or mobile device, via phone, or in a brick-and-mortar store, and the experience will be seamless.
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Pinterest Tips for Retailers If you want to attract new customers and sell more products by using Pinterest, here are some expert tips for you to consider. Don’t Ignore Pinterest There are some misconceptions about Pinterest that have led some business owners to overlook it. However, all different types of people use the platform to create
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If you plan to sell products online, you’ll need to choose the right platform for your online store. Amazon and Shopify are both great platforms to launch an ecommerce business, but there are big differences between the two you’ll need to sort through. Shopify vs Amazon Fiverr just completed an analysis of the two platforms. Small Business
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Marketing your small business doesn’t have to take a huge budget with thousands (or millions!) of dollars. As a small business owner, you likely don’t have the budget anyway. Before spending money on marketing projects that could be spent on something else, consider trying these ten marketing tips for a small business that cost nothing but the time
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