Buyer person, or simply person, is a fictional character that is constructed from the ethnography of a population (age, sex, customs, beliefs, among many others), with psychological profile, qualities and similar behaviors. It should be clarified that for the same product or service, a company can create different profiles of Buyer Personas. buyer Persona is
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Each individual is born with creativity in one way or another. Graphic designers have their creativity to design beautiful and creative images, but they also require tools to create amazing work. Today we want to share with you the tools that are required to make graphic design. – Computer – Smartphone – Books. – Training
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Have you seen how the stories on instagram have evolved? That is why today we bring you 5 apps to make incredible stories to have your instagram up to date Unfold: This application is available on Android and iOS. Unfold has more than 25 free templates to which you can add 90 more in your
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Planning a social media strategy for your business is a challenge, however the importance lies in measuring the results, whether by publication, campaigns, among others. Today we want to share with you 6 tools to analyze results in your marketing strategies. Hootsuite: It is the most popular social media professional management platform. This tool allows
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When we talk about marketing on YouTube we conclude in a positioning opportunity. It’s easier to position multiple keywords on youtube than on google. Why use YouTube? • It is an alternative to position Keywords. • Due to the visual nature of the platform, we generate a greater impact on the systems of sale and
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La presencia de una marca en las redes sociales, tarde o temprano terminará beneficiando su estrategia de SEO. Incluso con las diferencias entre el análisis de Google y Bing SEO, podemos concluir que una marca con una gran presencia en las redes sociales será más grabada por los usuarios y generará interés para un mayor
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A quality graphic design must convey feelings of coherence, balance and personality, and this is possible by combining elements that are generally not taken into account but are forming a solid professional design. The most important thing is to keep in mind that a professional graphic designer knows exactly what is the correct typeface that
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The guidelines of the brand is a form of communication with users, it is your form and how your followers and subscribers see you. The brand guidelines may contain sections such as: Mission, Vision, values, personality, tone, the objectives of your brand, among others. Consistency It is important that your brand is recognized and trusted.
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Cuando manejamos una cuenta de instagram para dar a conocer nuestro negocio 🏢, lo mejor es hacerlo con una cuenta business, ya que te permite: ✔️ Publicar desde tu facebook a instagram. ✔️ Conocer mejor a tu audiencia a través de las estadísticas (sabrás si es hombre, mujer, su ubicación y su rango de edad).
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Social networks are nothing new to anyone. In fact, billions of people use them every day. That’s why it’s also no secret that companies use them as another channel of communication with their customers. But like all channels, you have to know how to make the most of it. For this reason, today we want
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