Every day we spend so much time on the internet, we do searches, we do emails, shopping in electronic stores and more. That is why today I want to share with you 8 extensions of chrome to facilitate your browsing on the internet. 1- Pocket: Read what you want later. A tool to save all
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Traditionally, talking about advertising budgets used to associate large companies, business giants with millions to invest in advertising (especially traditional). But it is true that Internet advertising has opened a world of opportunities for SMEs, much more than in other major media such as radio or television Thanks to more affordable costs, small and medium
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Buyer person, or simply person, is a fictional character that is constructed from the ethnography of a population (age, sex, customs, beliefs, among many others), with psychological profile, qualities and similar behaviors. It should be clarified that for the same product or service, a company can create different profiles of Buyer Personas. buyer Persona is
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Color psychology It is a field of study that analyzes how we perceive and behave in different colors, as well as the emotions that these tones create in us. The color has many readings depending on the context in question. White: Represents the pure and innocent, cleanliness, peace and virtue. In African and Eastern cultures
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Social networks are virtual platforms in which people interact with each other. They have installed themselves with such force in society that they have changed people’s behaviors, now people are known within social networks, information of interest is consumed or even work is sought. The figures of social network users reveal the great importance they
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A webinar is a conference, seminar or workshop in video format on a specialized topic. It is done through the internet and is typically shared in real time, although it can also be recorded in advance. You must allow the audience to participate, either to ask questions, comments or collaborate with the presenter. What is
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Have you seen how the stories on instagram have evolved? That is why today we bring you 5 apps to make incredible stories to have your instagram up to date Unfold: This application is available on Android and iOS. Unfold has more than 25 free templates to which you can add 90 more in your
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Planning a social media strategy for your business is a challenge, however the importance lies in measuring the results, whether by publication, campaigns, among others. Today we want to share with you 6 tools to analyze results in your marketing strategies. Hootsuite: It is the most popular social media professional management platform. This tool allows
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Video marketing consists of using videos to promote products and services and that has incredible potential thanks to the increasing use of smartphones to consume information and platforms such as YouTube. This type of advertising allows additional social interaction: The videos are the contents for shared on social networks. How to make an effective video
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When we talk about marketing on YouTube we conclude in a positioning opportunity. It’s easier to position multiple keywords on youtube than on google. Why use YouTube? • It is an alternative to position Keywords. • Due to the visual nature of the platform, we generate a greater impact on the systems of sale and
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